Casey Reid — Product Design

Saas Overhaul

Saas Overhaul project preview
Final shipped design

Background

My Approach

Research

Facilitated analysis of 50K usage sessions, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

40% improvement in task completion. Since shipping, we've measured 2.1x improvement in engagement.

Saas Overhaul

Shipping quality design requires collaboration and iteration. Recent work has shown me how . The implications matter for teams and organizations.

The Thing

Whether you're designing a new feature, this approach matters.